This Privacy Policy explains how Prime Shine Hand Car Wash (“Prime Shine”, “we”, “our”, or “us”) collects, uses, stores, and protects your personal information.

For the purposes of this Privacy Policy, “personal information” means information or an opinion about an identified individual, or an individual who can reasonably be identified.

We are committed to protecting your privacy and handling your personal information responsibly and transparently. This Privacy Policy outlines how we manage personal information provided to us through our services, website, communications, and other interactions. We may update this policy from time to time to reflect changes in our practices or legal obligations. We encourage you to review it periodically.

We take our obligations under applicable privacy laws seriously and maintain appropriate procedures and safeguards to ensure compliance. Our goal is to protect the confidentiality, integrity, and security of the personal information entrusted to us.

Why We Collect Personal Information

We collect personal information to operate our business and provide vehicle washing, detailing, and related services. We may also use your information to:

• Process and manage service requests.
• Communicate with you regarding appointments and services.
• Send updates, promotions, special offers, and newsletters.
• Inform you about changes to our services, policies, or terms and conditions.
• Improve customer experience and business operations.

   

Personal Information We May Collect

Depending on how you interact with us, we may collect:

Identity and Contact Information

• First and last name
• Residential or postal address
• Phone number
• Email address
  
  

CCTV, Images, and Video Recordings

• Security camera footage and images captured when visiting our premises.
  
  

Vehicle Information

• Vehicle make, model, registration details, and service history.
  
  

Customer Profile Information

• Previous services received
• Service preferences and booking history
  
  

Website Usage Information

• Website traffic and analytics data
• Device type and browser information
• IP address and approximate geographic location
• Pages viewed and interactions with our website
  
  

Marketing and Communication Preferences

• Preferences regarding promotional communications
• Subscription and opt-in records

How We Use Your Personal Information

We may use your personal information to:

• Provide and manage our services.
• Schedule and complete vehicle service appointments.
• Monitor and improve service quality.
• Analyse trends and customer preferences.
• Enhance our website and customer experience.
• Communicate service updates and important notices.
• Conduct surveys and collect customer feedback.
• Protect and administer our business operations.
• Deliver relevant marketing communications and promotions.
• Measure the effectiveness of advertising and marketing campaigns.
  
  

We will only use your personal information where permitted by applicable privacy laws.

De-Identified Information

We may remove identifying details from collected information and use the resulting de-identified data for statistical, research, reporting, and business improvement purposes. For example, we may analyse anonymous website traffic patterns to better understand customer behaviour.

Cookies and Tracking Technologies

Our website may use cookies, pixel tags, and similar technologies to improve user experience and gather analytics information.

These technologies help us:

• Recognise returning visitors.
• Remember user preferences.
• Monitor website performance.
• Understand how visitors use our website.
  
  

If you prefer not to accept cookies, you can modify your browser settings to block or delete them. Please note that some website features may not function properly if cookies are disabled.

Information Collected from Third Parties

Whenever possible, we collect personal information directly from you. However, we may also obtain information from:

• Publicly available sources.
• Social media platforms.
• Search engines and online directories.
• Marketing partners and service providers.
• Individuals who purchase gift vouchers or services on your behalf.
  
  

We recommend reviewing the privacy policies of third-party platforms you use, as their privacy practices may differ from ours.

Sensitive Information

We do not intentionally collect sensitive personal information unless required by law or with your explicit consent. Where sensitive information is collected, it will be handled in accordance with applicable privacy requirements.

Direct Marketing

We may send you information about our services, promotions, offers, and business updates via email, SMS, or other communication channels.

You may opt out of receiving marketing communications at any time by:

• Using the unsubscribe link included in our messages.
• Following the opt-out instructions provided.
• Contacting us directly.
  
  

We will respect your communication preferences and comply with applicable anti-spam laws.

If You Choose Not to Provide Personal Information

You may choose not to provide certain personal information. However, doing so may limit our ability to provide some services, process bookings, communicate effectively, or deliver the full range of customer benefits available through Prime Shine Hand Car Wash.

Disclosure of Personal Information

We may share personal information with trusted third parties who assist us in operating our business, including:

• Related business entities.
• Website analytics providers.
• Email and SMS communication providers.
• Delivery and courier service providers.
• Advertising and marketing agencies.
• IT support and system administration providers.
• Payment processing providers.
• Customer relationship management (CRM) platforms.
• Website hosting providers.
• Cybersecurity and data protection providers.
• Market research and customer feedback providers.
• Professional advisers and contractors engaged by us.
  
  

We only share information where necessary and take reasonable steps to ensure service providers protect your information appropriately.

Overseas Disclosure

Where practical, we aim to store personal information within Australia. In some circumstances, information may be processed or stored by overseas service providers.

Where information is transferred internationally, we take reasonable measures to ensure it is protected and handled in accordance with applicable privacy standards and legal requirements.

Security of Personal Information

We take reasonable precautions to protect personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.

When personal information is no longer required, we take reasonable steps to securely destroy or permanently de-identify it.

Technical and Organisational Security Measures

To safeguard personal information, we maintain a range of technical and organisational controls, including:

Technical Measures

• Firewalls and network security systems.
• Access controls and authentication procedures.
• Secure data backup and recovery systems.
• Data loss prevention technologies.
• Ongoing monitoring and cybersecurity measures.
  
  

Organisational Measures

• Privacy and information security policies.
• Staff training and awareness programs.
• Incident response and data breach procedures.
• Privacy-by-design practices.
• Regular reviews of security controls and processes.
  
  

These measures are designed to maintain the confidentiality, integrity, availability, and resilience of our systems and services.

Accessing and Correcting Your Information

You may request access to, or correction of, the personal information we hold about you by contacting us.

To help us process your request, we may require information that verifies your identity.

In certain circumstances, access may be refused where permitted by law, including where:

• Access would unreasonably affect another person’s privacy.
• The request is frivolous or vexatious.
• Legal proceedings or investigations may be compromised.
• Disclosure would be unlawful.
• Access would pose a serious threat to health, safety, or public welfare.
  
  

We will respond to requests within a reasonable timeframe.

Privacy Complaints

If you believe we have mishandled your personal information or breached applicable privacy obligations, please contact us with details of your concern.

We will investigate your complaint and respond as promptly as possible.

If you are dissatisfied with our response, you may have the right to escalate your complaint to the relevant privacy regulator or supervisory authority.

Contact Us

For questions, requests, or concerns regarding this Privacy Policy or our handling of personal information, please contact:

Prime Shine Hand Car Wash

Email: accounts@primeshinehcw.com.au

Phone: 0416 570 013

Address: 9/436 Wanneroo Rd, Westminster WA 6061, Australia